Tag: data analytics

Legal & General America Harnesses iPipeline® Solutions to Optimize Distribution and Insure More Families

Written by iPipeline on . Posted in Press & News.

LGA Forges Strategic Partnership with iPipeline to Transform its Business Through Access to Real-Time, Data-Driven Insights and Benchmarks

EXTON, PA & FREDERICK, MD—October 24, 2022—iPipeline® and Legal & General America (LGA) have embarked on a data integration initiative which will help the life insurance provider strengthen distribution wallet share, product underwriting, decisioning, and pricing capabilities across its organization.

This strategic relationship will enable LGA–a top five U.S. term life insurance provider–to tap into iPipeline’s extensive real-time industry data, as well as its distribution network, to improve speed at all points of the insurance process — from quote to delivery. By using InsureSight, iPipeline’s data and case analytics, LGA will be able to competitively benchmark its sales and market performance, providing them with real-time insight at a more granular level.

“Legal & General America is a forward-thinking life insurance provider, and we are proud that our innovative solutions can offer insights which can bring the firm even closer to its distribution partners,” said David Libesman, Vice President of Data Analytics at iPipeline. “The depth and breadth of our anonymized industry data enables us to quickly identify any bottlenecks in the process while focusing on continuous improvement. This ability, coupled with iPipeline’s case analytics tools, will empower LGA with actionable intelligence for effectively meeting the evolving needs of distributors, agents and advisors, extending their market reach, and helping more families protect their financial futures.”

This innovative solution supports Legal & General America as it strives to create a brighter tomorrow for more individuals, families and businesses with access to critical life insurance protection through an easy digital application and some of the most affordable coverage options in the marketplace.

“With iPipeline’s high-quality data, we can leverage real-time information to gain valuable insights, which we use to extend our evolution as a strategic, data-driven organization,” said Shawn Homan, Vice President of Sales Operations and Strategy at Legal & General America. “With InsureSight, we can dive into the metrics to see the how we are performing against the market, or slice and dice the data to compare our actions to custom benchmarks. These insights allow us to make the most meaningful decisions so we can maximize the impact for those we serve, from distributors to hardworking individuals and families that need the protection life insurance affords.”

For more information about iPipeline, visit ipipeline.com. To learn more about LGA, visit lgamerica.com

About iPipeline

iPipeline is building the end-to-end digitized ecosystem for the life insurance and wealth management industries, which will enable millions of uninsured or under-insured Americans to secure their financial futures as part of a holistic financial planning experience. The firm is working to optimize all application and processing workflows—from quote to commission—and consolidating them within one of the most expansive straight-through processing platforms, significantly reducing paper, saving time, and increasing premiums and placements for insurance agents. iPipeline is also committed to offering premier subscription-based tools to help financial institutions and advisors automate and digitize financial transactions, comply with regulations, and seamlessly incorporate life insurance and annuities into client accounts. 

The iPipeline digital ecosystem incorporates one of the industry’s largest data sets to enable advisors and agents to optimize their businesses. Since its establishment in 1995, iPipeline has facilitated 1.5 billion quote responses, $32 billion in savings on printing and mailing costs, the collection of 55 billion premiums, and the protection of 25 million lives. iPipeline operates as a unit of Roper Technologies (NYSE: ROP), a constituent of the S&P 500® and Fortune 500® indices. For more information, please visit https://www.ipipeline.com/.

About Legal & General America

Legal & General America is part of the worldwide Legal & General Group. For over 70 years, the Legal & General America companies have been in the business of providing financial protection through life insurance for American families. The Legal & General America companies are Banner Life Insurance Company and William Penn Life Insurance Company of New York. With more than $57 billion in new coverage issued in 2020, LGA is a top five US term life insurance provider and ended 2021 with $780 billion of coverage in force with 1.4 million U.S. customers. LGA shares Legal & General’s independent financial strength ratings: A+ Superior from A.M. Best and AA- Very Strong from Standard and Poor’s and Fitch. For more information, please visit https://www.lgamerica.com.

Media Contacts:

Laura Simpson

JConnelly for iPipeline

973-713-8834

ipipelinepr@jconnelly.com

Audrey Wayne

KemperLesnik for Legal & General America

312-837-1522

audrey.wayne@kemperlesnik.com

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Case Study: Enhancing Analytics & Accelerating Underwriting

Written by iPipeline on . Posted in Customer Stories.

Case Study

“Partnering with iPipeline, and specifically the InsureSight product, has allowed us to gain valuable insight into our comparison of traditional vs. accelerated underwriting. We’ve been able to establish a consistent answer to the question of ‘what’s slowing things down?’, stop playing the blame game, and get a better grasp on just what exactly we’re getting from a particular vendor.”
– Carrier Customer, Director, Life Operations

The objective was to supplement the accelerated underwriting process, which already featured iGO® and Resonant®, with meaningful analytics to allow the organization to be proactive with decision making.

Pain Points

  • Lack of control on underwriters

  • Productivity metrics (internally, for agents, vendors, and requirement management)
  • No understanding of the impact of process influences on an application
  • Unable to clearly break down specific segments of cycle time
  • No easy way to benchmark at any level
  • No strategically defined best practices
  • Inability to be proactive

Solution

This carrier became an early adopter of InsureSight®, partnering with iPipeline to integrate this data toolset to enhance their reporting capabilities.

Results, Discoveries & Impressions

Upon implementation of InsureSight, the carrier has found several game-changing capabilities, including the ability instantly access the granular segments of cycle time, which allows them to pinpoint the exact point of change in each step. They have direct, on-demand, real-time insight into how career agents compare to one another, and to independent or affiliated agencies, allowing them to decide whether to continue developing certain channels. Vendor accountability has become much easier to track- if the carrier partners with a vendor, they can easily see if their expectations and outcomes are being met.

In a use case example, the carrier has discovered that applications they collected with premium have a 30% higher placement ratio, and also take 21 days less to issue the case.

Finally, the carrier has been impressed what they deem the ‘revolutionary ability’ to locate any piece of data, from the highest level overview to the lowest level of granularity, within a matter of seconds- with the ability to export the data equally as quickly and present it in Excel, a PowerPoint slide, or a PDF.

Sound Interesting? Let’s Talk!

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iPipeline Partners with Snowflake to Mobilize Life Insurance and Financial Services Industry Data

Written by iPipeline on . Posted in Press & News.

Data as a Service Provides Self-Serve, Seamless Access to iPipeline Data to Power Analytics and Decision-making

Exton, PA (February 9th, 2021) – iPipeline® – a leading provider of no code and low code cloud-based software solutions for the life insurance and financial services industry, today announced its partnership with Snowflake, the Data Cloud company, where iPipeline will leverage Snowflake’s Data Marketplace to support all their data applications and secure data sharing needs. iPipeline customers have near real-time access, unlimited scalability, and global availability to feed their AI/BI tools and ecosystem of partners. Snowflake and iPipeline have a growing joint customer base that includes referenceable customers in the life insurance and financial services industry.

“Our new partnership with Snowflake brings immediate benefits to our customers. Because Snowflake Data Marketplace provides easy and immediate access for secure data sharing, we do not have to send our customers custom data extracts and ad hoc reports,” said Larry Berran, CEO, iPipeline. “Data as a Service is rapidly becoming the core of many business strategies because near real-time access to data is critical to enhancing decision making and improving the customer experience. This state-of-the-art platform will enable customers to unite siloed data and easily discover and securely share data to execute reporting, analytics and other tasks to improve operational efficiency and drive growth.”

“Data is growing at warp speed, and in today’s economy, instant access, unlimited scalability, and self-service free of IT’s involvement are all critical factors for real-time business decisions,” said Matt Glickman, VP of Customer Product Strategy at Snowflake. “iPipeline’s integration with Snowflake Data Marketplace will allow insurance carrier, mutual fund, and financial institution customers to easily run self-service BI and analytics on the data within iPipeline’s core products for seamless data operations.”

To learn how you can mobilize your life insurance and financial services data and implement this new iPipeline Snowflake data service to power your analytics and decision-making, optimize business operations, and increase your speed to market, contact sales@ipipeline.com or call 1-800-758-0824, option 2.

About iPipeline
iPipeline is a leading provider of no code and low code, cloud-based software solutions for the life insurance and financial services industry. Through our SSG Digital, end-to-end platform, we accelerate and simplify sales, compliance, operations, and support. We provide process automation and seamless integration between every participant in our ecosystem including carriers, agents, general agencies, advisors, broker-dealers, RIAs, banks, securities/mutual fund firms, and their consumers on a global basis. Our innovative solutions include pre-sales support, new business and underwriting, policy administration, point-of-sale execution of applications, post-sale support, data analysis, reporting, user-driven configuration, consumer delivery and self-service, and agency and firm management.

iPipeline’s platform is used by approximately 450 carriers and fund companies, 1,400 distributors and financial institutions, and their agents and licensed advisors in a cloud-based environment. With headquarters in Exton, Pennsylvania, iPipeline has locations in Boston, Bromley (UK), Burlington (Canada), Cheltenham (UK), Dallas, Davidson, Fort Lauderdale, Huntersville, Ontario (CA), Philadelphia, Pleasanton, and Salt Lake City. Visit www.ipipeline.com.

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For iPipeline:
Lisa Shea
Marketing
lshea@ipipeline.com
484-870-6234

What Can You Do With 50 Petabytes of Data?

Written by Roy Goodart on . Posted in Thought Leadership.

Over the past five decades, our industry has collected over 50 petabytes of data—that’s a huge pile of information by anyone’s calculation—including demographics, financial and purchasing history, and many other pieces of potentially valuable information collected by insurance companies. Alone, it’s just data—basically zeros and ones—however, when amalgamated, analyzed, and put to use, it has tremendous power to find bottlenecks in our business flows, help guide our customers through a lifetime journey of financial awareness and family protection, and present new opportunities for agents and advisors to grow the business.

I can say with confidence that we have the technology and tools to put that data to good use not only in the future, but also today- something you won’t easily find, short of hiring an army of data scientists! Let’s take a step back and look at some examples of how to best utilize all of that data:

Here are five big data scenarios that could make an impact on your business.

  1. Consumer Bailouts
    Most of us spend a lot of time and money driving people to our websites and creating a customer journey experience that results in a quote. But how might we use big data to drive people through a different, more effective workflow? For those who are direct marketers, your data will tell you where consumers bail out from the buying process. Smart systems can drive the consumer through different workflows, selecting the best path based on their answers along the way. Machine learning can help further improve rules and workflows for the benefit of insurance companies and individuals.
  1. ‘Know Before You Go’ Quotes
    Why give consumers an approximate price when you can let them know the exact rate and the best carrier that fits their situation, based on analytics? By looking at the consumer as an individual, we can give them an exact price, their percentage chances for approval, and the shortest path to a policy. With all of this powerful data, maybe you decide not to give an individual too many choices—just the top three—so that they’re more likely to make a purchasing decision on the spot.
  1. Growing Your Book of Business
    Perhaps obviously, you can leverage your data to increase new business. We recommend using a third-party tool to continuously scan your data to see what’s happening in an individual’s life. Someone may have just bought a home and could use more coverage. Others may be looking to buy other types of insurance, like home and auto. With Artificial Intelligence capability, you’ll be able to use these tools to create an automated quote based on what you believe they need, according to the data.
  1. Cross-Selling at Delivery
    People may not want to be sidetracked with additional recommendations until they reach the end of the sales cycle. But, once a policy has been issued, what else might they qualify for? You could, for instance, send them a car insurance quote based on what you know- and then ask them to apply. Overall, to reach a successful outcome, you need both the analytics and a way to manage them.
  1. Your Best Rep at the Ready
    What if you could drive consumers to the rep who is best suited to speak with them? This is a potential gold mine within your business. Some of your reps may be more empathetic in certain situations (for instance, difficult health issues) than others. Simply stated, some reps are better at getting those individuals through the process. Sometimes it’s hard to identify them; however, machine learning and analytics can automatically drive those consumers to your best reps. Ultimately, this approach provides significantly better customer service and also helps drive more sales.

So how do we bring it all together?

Our InsureSight® product leverages data analytics and delivers AI technology that makes all the data work for you. We can amalgamate, massage, and help you interpret your data to make the most impact on your business, with the end goal of helping more families feel safe and confident.

If you want to take a deeper dive, check out the recent LIDMA webcast I did with our CEO Larry Berran called ‘Rise of the Machines: Using Data and AI to Grow Your Business’. You can also find more detailed information on the InsureSight product page.

Watch the Webcast
InsureSight product page

BGA Panel: How Data is Driving Better Performance & More Business

Written by iPipeline on . Posted in Webcasts & Videos.

A recorded session from NAILBA39: Engage

AgencyONE, Lion Street and Gen3 Advisor Group have all made investments and commitments to move their organizations to be more data-driven. In this panel, you’ll hear from executives at these three organizations as they share their successes with agent performance, agent recruitment, placement lift and more. After viewing this session, you’ll gain insights into how data can guide your strategies and empower you to confidently make changes in your business.

Firms Using iPipeline’s InsureSight Data Analytics Increased Life Insurance Placements by 9% for Perm, 3% for Term

Written by iPipeline on . Posted in Press & News.

InsureSight Data Analytics Enable Agents/Advisors to Break Through COVID-19 Challenges to Sell

Exton, PA (November 10, 2020) – iPipeline® – a leading provider of low code cloud-based software solutions for the life insurance and financial services industry – today reported, for the period ranging from March to August 2020, five top firms using InsureSight® Data Analytics increased placement for permanent insurance products by 9% and term insurance products by 3% above the industry averages. This resulted in a $7.3 million increase in sales for the five firms during the height of the COVID-19 pandemic.

Developed by iPipeline’s data analytics and data science team, the InsureSight® Data Analytics leverages data from iPipeline’s Agency Management System (AMS), which is comprised of 300+ Distributors, 70+ Carriers, 800,000+ annual application submissions, $8 Billion+ in annuity deposits, and $4 Billion+ in life premium within the industry. Real-time performance metrics for a participating firm are benchmarked against the industry to deliver a holistic view and drive improvement.

“Nothing thrills me more than to see our customers benefiting from our digital products during the COVID-19 pandemic. The challenges to customer engagement are real, and selling in the contactless environment is extremely difficult,” said Larry Berran, CEO, iPipeline. “InsureSight Data Analytics is an extremely powerful and insightful tool for top management to use in benchmarking performance both within their unique environments as well as on a national basis. It not only provides knowledge about how you stack up against the competition, but it enables top management to evaluate what is being sold, where, and to whom to fine tune operations and optimize sales on a demographic and geographic basis. Being able to analyze white space for a product portfolio and identify viable markets is invaluable when things are tough. InsureSight is making a difference and proving to be a critical service in today’s marketplace.”

“As an early adopter of iPipeline’s InsureSight Data Analytics, AgencyOne began to see and measure data points that we had never looked at before. We had a gut feeling about the success of our business, but we could not prove it other than by looking at our revenue,” said Gonzalo Garcia, Partner, AgencyOne. “To understand more about our business and people, we worked with iPipeline to develop the ‘advisor scorecard’ functionality of the system. By measuring each advisor’s business relationship with us and more importantly, communicating that information to our advisors on a quarterly basis, all parties are held accountable for the success of each other. It became a true business partnership. From there, we were able to have some very real conversations—using factual data points—to enhance services for productive relationships and terminate non-productive ones, resulting in long term, mutual profitability and growth.”

“Lion Street has an intense focus on connecting high-net-worth individuals, family offices, business owners, and corporate clients with the best financial solutions to meet both their short- and long-term needs. Our ability to understand all their current and future needs has a profound impact on our performance,” said Dan Stanley, Vice President Operations, Lion Street. “iPipeline’s InsureSight Data Analytics provides the ability to quickly and efficiently identify service gaps and adjust both internally and externally to strategically plan our next move, and this has positively impacted our placement ratios in a very difficult year.”

“As a data driven firm, having immediate insight into the dynamics of our business enables us to understand how we are performing as an integrated operation to address the needs of our customers and agents. This is particularly critical in today’s marketplace given the challenges,” said Mac Chrystal, President & CEO, Gen3 Advisor Group. “InsureSight Data Analytics is a powerful and rapidly enabled service, which has allowed Gen3 to react in real-time to all activities within our business process. There is no question that it has improved how we function as a team and driven record growth for us during the COVID-19 pandemic period.”

To learn how you can implement iPipeline’s InsureSight Data Analytics to improve agent selling for permanent and term insurance products, contact sales@ipipeline.com or call 1-800-758-0824, option 2.

About iPipeline
iPipeline is a leading provider of low code, cloud-based software solutions for the life insurance and financial services industry. Through our SSG Digital, end-to-end platform, we accelerate and simplify sales, compliance, operations, and support. We provide process automation and seamless integration between every participant in our ecosystem including carriers, agents, general agencies, advisors, broker-dealers, RIAs, banks, securities/mutual fund firms, and their consumers on a global basis. Our innovative solutions include pre-sales support, new business and underwriting, policy administration, point-of-sale execution of applications, post-sale support, data analysis, reporting, user-driven configuration, consumer delivery and self-service, and agency and firm management.

iPipeline’s platform is used by approximately 150 carriers, 1,400 distributors and financial institutions, and their agents and licensed advisors in a cloud-based environment. With headquarters in Exton, Pennsylvania, iPipeline has locations in Boston, Bromley (UK), Burlington (Canada), Cheltenham (UK), Dallas, Davidson, Fort Lauderdale, Huntersville, Ontario (CA), Philadelphia, Pleasanton, and Salt Lake City. Visit www.ipipeline.com.

About AgencyOne
AgencyOne works with a select group of life insurance and wealth advisors across the nation who specialize in the needs of high net worth clients. AgencyOne delivers full-service, back office support to our advisors so that they can focus on the client experience. By working with a select group of advisors, we help clients protect their financial security and transition their wealth in an orderly manner. We employ our talents and resources in medical underwriting, insurance-based solutions, and advanced planning techniques to deliver a highly personalized service platform. Our objective is to be recognized as the leading Brokerage General Agency in the country by the most successful insurance and wealth advisors serving the affluent marketplace. Visit us at www.agencyone.net.

About Lion Street
Lion Street is a leading financial services company based in Austin, Texas. Lion Street provides elite life insurance advisors access to the financial products, intellectual capital, and specialized resources they need to meet the sophisticated needs of high-net-worth and corporate clients. Together, Lion Street’s Advisor-Owners are strongly committed to building a highly collaborative network of professionals. Visit us at www.lionstreet.com.

About Gen3 Advisor Group
Gen3 is a family owned and operated IMO located in Youngstown, Ohio. Our goal is to help top insurance professionals and financial advisors simplify their businesses and better serve their clients through every step of the planning process. With a broad portfolio of life and annuity products, sales platforms, back-office, and marketing support, Gen3 is here to help producers grow. We’d love for you to join the family. To learn more, visit us at gen3advisor.com.

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For iPipeline:
Lisa Shea
Marketing
lshea@ipipeline.com
484-870-6234