Tag: Carrier

Case Study: Enhancing Analytics & Accelerating Underwriting

Case Study

“Partnering with iPipeline, and specifically the InsureSight product, has allowed us to gain valuable insight into our comparison of traditional vs. accelerated underwriting. We’ve been able to establish a consistent answer to the question of ‘what’s slowing things down?’, stop playing the blame game, and get a better grasp on just what exactly we’re getting from a particular vendor.”
– Carrier Customer, Director, Life Operations

The objective was to supplement the accelerated underwriting process, which already featured iGO® and Resonant®, with meaningful analytics to allow the organization to be proactive with decision making.

Pain Points

  • Lack of control on underwriters

  • Productivity metrics (internally, for agents, vendors, and requirement management)
  • No understanding of the impact of process influences on an application
  • Unable to clearly break down specific segments of cycle time
  • No easy way to benchmark at any level
  • No strategically defined best practices
  • Inability to be proactive


This carrier became an early adopter of InsureSight®, partnering with iPipeline to integrate this data toolset to enhance their reporting capabilities.

Results, Discoveries & Impressions

Upon implementation of InsureSight, the carrier has found several game-changing capabilities, including the ability instantly access the granular segments of cycle time, which allows them to pinpoint the exact point of change in each step. They have direct, on-demand, real-time insight into how career agents compare to one another, and to independent or affiliated agencies, allowing them to decide whether to continue developing certain channels. Vendor accountability has become much easier to track- if the carrier partners with a vendor, they can easily see if their expectations and outcomes are being met.

In a use case example, the carrier has discovered that applications they collected with premium have a 30% higher placement ratio, and also take 21 days less to issue the case.

Finally, the carrier has been impressed what they deem the ‘revolutionary ability’ to locate any piece of data, from the highest level overview to the lowest level of granularity, within a matter of seconds- with the ability to export the data equally as quickly and present it in Excel, a PowerPoint slide, or a PDF.

Sound Interesting? Let’s Talk!

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The Value of Data During Difficult Conversations

“I need a new case manager, this just isn’t working out”— how many times as a BGA has this topic, or some iteration of it, come up in your organization? Probably too many times to even think about. The typical course of action is to prepare for a somewhat tenuous dialogue with the case manager in question- dig through case notes, collect statements, make assumptions to piece the puzzle together. It’s possible you’ve thought about adding “P.I.” to your title.

What if there was a way to replace this sleuthing with concrete information to help make an informed decision on your course of action? The key lies within the data of your agency. Certainly, at the end of the day, some tact is still required on your part. But your data can help provide you with a solid foundation to smoothly initiate what otherwise might be viewed as a challenging conversation. That’s where InsureSight comes in.

By taking a look at scorecards—InsureSight’s means of quickly evaluating an individual against the average—you can discover some direction towards your end path, and view these both from a case manager and an agent perspective:

You can check up on how many cases the manager has in comparison to average, what their cycle time looks like, and what their placement ratio is. Similar information is also present for the agent. This insight can shed light on a possible training issue, an opportunity to improve performance, or perhaps the chance to make a better pairing of agent and case manager.

Let’s take a look at another potentially heavy conversation: the carrier meeting. Similar to how you can utilize scorecards in the agent/case manager scenario, InsureSight also provides carrier scorecards.

The data provided here represents not only a fast way to start strategizing together, but also a time savings of epic proportions. Definitely beats hours upon hours of prep work!

Perhaps even more impactful is the Carrier Performance view. This is particularly useful to see how your agency is performing relative to all the other agencies dealing with a specific carrier.

You may discover that despite achieving well above average placement ratios for a significant caseload, your cycle time is lacking. InsureSight has shouldered the burden of starting a chat where you want to convey you’re underappreciated or under-resourced.

Difficult conversations are inevitable, but numbers can provide the power to have the discussion.

Check out how Highland Capital utilizes InsureSight to not only conquer their tough conversations, but also make intelligent operational decisions, in this webcast.

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