Executive team

The following brief biographies for iPipeline's executive team provide insight into each individual's business career and salient accomplishments.

Tim Wallace

Chief Executive Officer

Tim Wallace is CEO of iPipeline and has over 30 years of experience in the software, service, and consulting industry. Tim previously served as interim President and COO of MEDecision Inc., a public software company. Prior to MEDecision, Tim was the CEO and Chairman of FullTilt Solutions, Inc. FullTilt had raised $22 million in venture capital and was recognized by Forrester and Gartner Research as the leading enterprise product information management software in the marketplace. Mr. Wallace has been a four time finalist for the Ernst & Young Technology CEO of the Year.

Prior to joining FullTilt in 2000, Tim served as CEO of systems integrator XeroxConnect, and as the President and CEO for XLConnect Solutions, Inc., where he was also one of the founders of the company. Tim and other members of the management team took the company public in October of 1996. Xerox acquired XLConnect in June of 1998 for approximately $420 million.

Tim was formerly a partner in The Waldec Group, a system integration company that was twice on the Inc. 500 list. He previously spent eleven years with Arthur Andersen & Company, where he was Managing Director of the Business Consulting Practice.

Tim received a Master of Business Administration from Miami University and a Bachelor of Science Degree from Indiana University of Pennsylvania. He is a member of the American Institute of Certified Public Accountants and has served on the following boards: NitroSecurites, FullTilt Solutions, Inc. Knova, Inc., MEDecision, Inc., Migo Software, Inc., XLConnect, Snickelways and Serviceware.

Paul Melchiorre


Paul Melchiorre is President of iPipeline. He comes to us from Ariba, where he served as Global Vice President and Advisor to the CEO and established Ariba as the leader in cloud-based business-to-business commerce. During his tenure at Ariba, Paul built outstanding global field organizations for sales, implementation, services, alliances and channel relationships.

Prior to Ariba, Paul joined SAP as employee 200 in the USA assisting in the early global deployments of SAP R3. As Senior Vice President of Global accounts, he and his group were responsible for over 85% of the company revenue and helped to establish SAP as the global leader in enterprise software. Paul also led industry initiatives supporting SAP's vertical strategy that enabled it to dominate many industries on a global basis. He and his wife Nicole have four children and reside in Philadelphia, PA.

Bill Atlee

Chief Strategy Officer

Bill began his career as a life insurance agent with Fidelity Mutual Life where he gained valuable experience in implementing tax, legal, and estate planning techniques for high net worth individuals.

In 1992, he founded Direct Quote America, Inc., a nationally licensed brokerage firm that developed one of the industry's first automated term insurance shopping services. The company enabled consumers to receive quotes and purchase insurance through a call center.

In 1996, Bill co-founded iPipeline with the mission of developing technology tools that enable insurance companies and their agents to market, sell, and process insurance faster. His experience personally selling over 6,000 life insurance policies gives iPipeline an inside prospective on how to create and deploy software products that focus around industry behavior.

Bill graduated with a BA in Business Administration from Westminster College.

Larry Berran

Chief Financial Officer and Chief Operating Officer

Larry joined iPipeline in 2002, and served as President and CEO of the company through July 2008. Larry transitioned to the Chief Operating Officer and Chief Financial Officer positions in July 2008 in connection with an acquisition of COSS Development Corporation. During Larry’s tenure, iPipeline has grown from $1 million in revenue to in excess of $75 million, completed 6 strategic acquisitions, and raised over $140 million in equity and debt from Fidelity Ventures, NewSpring Capital, Technology Crossover Ventures, Square 1 Bank and Capital One Bank for acquisitions and recapitalizations.

Prior to iPipeline, Larry was a Vice President for Internet Capital Group (ICG), where he played an instrumental role in preparing ICG for its initial public offering. During this time, Larry was directly involved with organizing and implementing ICG's finance function, including raising over $1.6 billion through multiple issuances of publicly traded securities, as well as private financings, including the acquisition of interests in over 70 partner companies.

In 1997, Larry joined Safeguard Scientifics, Inc. managing its finance department and working with Safeguard partner companies — ChromaVision, Inc., DocuCorp, Inc., and OAO Technologies. From 1992 to 1997, Larry worked as a Certified Public Accountant with Pricewaterhouse Coopers, specializing in the Insurance and Financial Services industries. In addition Larry previously served as a director of The Sycamore Group, Fort Washington, PA, and was a director and treasurer of the Philadelphia Children's Alliance, Philadelphia, PA.

Larry graduated in 1993 from La Salle University in Philadelphia, Pennsylvania with a Bachelor of Science degree. He has two daughters and resides in West Chester, PA.

Paul Greenberg

Country Manager-iPipeline Japan and Asia Pacific

Paul is Country Manager for iPipeline Japan and Asia Pacific. Paul previously served as President of Cerego Global LLC, a company focused on bringing breakthrough learning technology solutions to market, where he was focused on the global expansion of Cerego’s services and business alliances in Japan and abroad, targeting relationships, deals, and opportunities to generate substantial acceleration of business growth. Prior to this position, he was CEO of Cerego Japan K.K., the Japan-based subsidiary of Cerego Global, where he formulated and deployed the company's core paid service model.

Paul also served as Vice President and General Manager of Digital Media for the North Asia region at MTV Networks, where he was responsible for MTV Networks’ digital business across the MTV and Nickelodeon brands. Prior to his tenure at MTV Networks, Paul went to Japan as the Asia region representative of Napster LLC (USA) and established Napster Japan K.K. He then transitioned to COO of Napster Japan where he developed the PC and mobile business strategies and launched the first cloud-based subscription music distribution service in Japan. Previously, Paul worked as a Manager at Mitchell Madison Group, global strategy consultancy based in New York City.

Paul holds a Bachelor of Science Degree in Civil and Environmental Engineering, Master of Science Degree in Civil and Environmental Engineering, and Master of Science Degree in Technology and Policy from Massachusetts Institute of Technology (MIT). He is highly proficient in seven languages and resides in Tokyo with his wife and children.

Dan Smith

Executive Vice President of Annuities

Dan Smith is Executive Vice President of Annuities. Dan previously served as President and CEO of Aplifi and managed all aspects of the company's growth and maturation that led to its acquisition by iPipeline. Dan is the recipient of the 2005 Founders Award.

Earlier, Dan served as Vice President of Technology at BISYS Insurance Services, a New York-based, publically owned division, which operated as the largest national distributor of Life Insurance, Annuities, Long-Term Care and Disability Insurance.

Dan also held positions of increasing responsibility during his 10 years with General American Life Insurance, a Fortune 100 mutual life insurance company located in St. Louis, Missouri. He directed the technology solutions and services provided to the company’s General Agent sales organization.

Dan received a B.S. Business Administration from the University of Central Missouri.

He is Chairman of America’s Moms For Soldiers, Inc., a 501(c) (3) charity, whose mission is to ensure all of our troops in active conflict receive monthly care packages. The all-volunteer staff raises funds for postage, coordinates supply drives with local businesses, organizes the donated warehouse, packs the care packages and maintains communication with the military at all levels.

Ian Teague

UK Managing Director

Ian Teague was appointed Managing Director of iPipeline’s UK business in September 2013, and is responsible for the day-to-day management of the company and its strategic direction.

Ian previously held the role of Chief Operating Officer and Chief Financial Officer. He joined iPipeline (formally Assureweb) in 2008 as Commercial Director, responsible for commercial negotiations, provider relations and finance within iPipeline.  Ian previously worked for Assureweb in 2002 and 2003 as Director of Commercial Development.

Prior to iPipeline, Ian served as director of Vertex Financial Services Division including The Exchange and various Misys plc companies.

Ian is a Chartered Accountant by profession.

Kevin Kemmerer

Executive Vice President, Product Management

Kevin brings over 20 years of experience in the enterprise software industry.  Prior to joining iPipeline, Kevin was an Executive-In-Residence at Warburg Pincus.  Prior to Warburg, Kevin was EVP and Managing Director of Safeguard Scientifics (NYSE: SFE), where he led Safeguard’s technology deal team and was responsible for eight of Safeguard’s companies in the enterprise software and internet markets. 

Prior to joining Safeguard, Kevin sourced and managed software investments for Kennet Venture Partners.   He previously co-led Broadview’s Silicon Valley team focused on M&A in the software applications market.

Earlier in his career, he was a Manager in Deloitte’s management consulting practice focusing on IT strategy and implementation projects in the financial services sector.  He started his career as a software developer at Salomon Brothers.

Kevin received his MBA from The Wharton School of the University of Pennsylvania, and his BE at Vanderbilt University where he double majored in Electrical Engineering and Computer Science.

Kevin has established himself as a leader in the technology industry, having been recognized with the Philadelphia Business Journal’s ’40 under 40’ Award in 2008. Additionally, in 2011, Kevin chaired the technology track of the 2011 IMPACT conference, run by PACT (Greater Philadelphia Alliance for Capital and Technologies).  He also serves on the IT Investment Advisory Committee for the Ben Franklin Technology Partners of Southeastern Pennsylvania.

Brian Seidman

Executive Vice President, R&D

Brian joined iPipeline in 2003 and is responsible for all aspects of product development and infrastructure. He led the teams that created the iGo e-App® solution and brought all other new product initiatives to the market on behalf of iPipeline. In this capacity Brian is also responsible for ensuring the reliable delivery and stability of all solutions offered by iPipeline.

A graduate of Villanova University in Villanova, Pennsylvania, he holds a Bachelor of Science degree. Prior to joining iPipeline, Mr. Seidman acted as an analyst, specializing in the development and evaluation of municipal financing plans for multi-billion dollar infrastructure projects throughout the United States and Puerto Rico. He assisted with the negotiation of loan and grant agreements on behalf of the United States Department of Transportation and reported directly to United States Congressional Committees.

He, his wife Carly, and two sons John and Alex reside in Ardmore, PA.

Michael Persiano

Chief Marketing Officer

Michael Persiano is Chief Marketing Officer at iPipeline. Michael is responsible for international marketing activities encompassing brand management, corporate positioning, demand generation, advertisement, market research, marketing communications, sales support, events management, public relations, and analyst relations.

Michael has a record of performance in building strong brands and markets for products and services companies. His marketing background in numerous industries spans more than 20 years and includes key executive positions at: Lockheed Martin, Computer Sciences Corporation, DecisionOne, FullTilt Solutions, and Fusion Sales Partners. Michael is an invitational member of the CMO Council. He currently serves on the imPACT Times (Philadelphia Alliance for Capital and Technologies) Editorial Advisory Board.

Michael was awarded an academic scholarship to Drew University for Ph.D. studies, earned Master of Arts and Bachelor of Arts degrees from Fairleigh Dickinson University, and taught business and marketing communications as a Visiting Lecturer at Rutgers University. He is a black-belt in Tae Kwon-Do, and an internationally recognized bonsai master and author. Michael and his wife reside in Chester County, PA.

Daphne Thomas

Executive Vice President, Professional Services

Daphne Thomas has 20+ years of experience managing and delivering software projects. She has worked in large and small environments, with diverse teams from all around the globe. She has experience transforming organizations, within both development and services, into high performing teams who deliver on time and within budget.

Prior to joining iPipeline, Daphne was VP of Operations at Miria Systems, an IBM FileNet partner, responsible for delivering ECM solutions to companies such as DHL, and the PA DEP. Earlier, she served as VP of new product Development at Siemens Health Services, where she led a multi-site development team automating the Workflow of Patient Care Information Systems.

Daphne was born and educated in Dublin, Ireland. She is a Computer Science graduate of Rathmines College, Dublin. She also attended Executive Management Training at Babson College and Duke University.

Daphne is a board member of the Networking Women in Computer Technology and is also a member of the Greater Philadelphia Senior Executive Forum. Daphne is a popular speaker at many local IT Forums and Conferences. She resides in Eagle, PA with her husband and 4 children.

Steve Meade

Vice President, Illustrations and Policy Holder Solutions

Steve Meade is Vice President of Illustrations and Policy Holder Solutions at iPipeline. He has more than 20 years of insurance industry experience—both on the insurance carrier and software side of the business. Steve works with iPipeline's customers, prospects and business partners to provide consultative guidance toward the customers' success with iPipeline's solutions. He provides the thought leadership on Illustrations and PolicyHS to iPipeline's business development, product management, marketing, professional services and customer success teams, and has conducted numerous industry studies as well as led speaking engagements at industry conferences. Steve joined iPipeline in 2008 and was an integral part of transitioning the acquired COSS illustration organization and customers to iPipeline.

From 1996 to 2008, Steve worked at Accenture (formerly NaviSys) serving as Client Services Director. He headed up a division responsible for Accenture/NaviSys sales illustration and e-Application customers. While at Accenture/NaviSys, Steve also served as a senior project manager, developed actuarial calculation engines, trained customers to develop their own illustration platforms and acted as a principal consultant guiding insurance carriers on business requirements and solutions. Prior to Accenture/NaviSys, Steve worked at Prudential Insurance Co. as an associate on Prudential’s actuarial program, as well as a senior programmer.

During his career, Steve has worked closely with more than 50 different insurance companies.

Steve graduated from Lafayette College with a Bachelor of Arts degree in Mathematics and Economics. He currently resides in Montgomery Township, PA with his wife, Leesa, and two children, Sawyer and Haley.